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0 Comments VIDEO: Harlem Shake – CashCrew

Article written by the brilliant Jeremy Ervins on the 10 Feb 2013 , in the Announcements category

The shit gets so real in the trap.

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0 Comments New Music: Iggy Azalea – “Whatchu Lookin At”

Article written by the brilliant Jeremy Ervins on the 24 Jan 2013 , in the Announcements category

Iggy Azalea

Iggy Azalea dropped a new track this morning for fans, entitled “Whatchu Lookin At,” fresh off of a studio session last night.

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0 Comments How Al Walser snagged a Grammy nomination

Article written by the brilliant The Elitaste on the 06 Dec 2012 , in the Announcements category

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Last night I saw the Grammy nominations and was ecstatic as my friend and former client Wale was nominated for Best Rap Song. As I scrolled through the nominees I noticed an unfamiliar name garnering a nomination in the EDM category: Al Walser. I wouldn’t consider myself an EDM connoisseur but I am pretty familiar with the big names and up and comers. I assumed Al Walser was a super up and comer. Cut to: this morning I see multiple facebook and blog posts about this guy with everyone wondering how he snagged a nomination. Although I am not a voting member (despite being a manager of multiplatinum acts, I cannot vote, but a music supervisor can), as a former Grammy board member, I’ve gotten an inside look at how the Grammy voting process works. While there are a number of measures in place to curb gaming, solicitations, etc the process is very antiquated and highly editorialized, with much of the voting membership over the age of 40. What’s more is that much of the voting membership don’t work in the pop culture version of the music business on which the Grammys are really built. Many of them have amazing, respected legacies in the music business but aren’t necessarily part of the zeitgeist. While the Motion Picture Academy is incredibly selective with their invites to be a voting member, the Grammys allow anyone with a minimum number of credits (I use that word loosely) to join for a fee.

With all that being said, I’m certain I figured out how Al Walser was able to secure himself a nomination.
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This is a screen shot from Al’s Grammy365 page. Grammy365 is the Grammy’s social networking membership site. As you can see, Al has 104 pages of contacts (”friends”) which equals roughly 4,160 contacts. It’s unclear how many of those 4,160 contacts are voting members but there are around 10,000 voting members and reportedly 13,000 members total (so 3,000 non-voting members like me). So roughly 76% of members are voting members. Apply that to his 4,160 contacts and you have 3,200 voting members which is certainly enough to secure a lesser known category nomination. There are very few voting members who are in the EDM community since the genre is relatively new and only recently did it start getting mainstream attention. So a voting member, who likely has very little knowledge about EDM, scrolls through the nominees and more than likely votes for someone whose name they recognize, hence why Swedish House Mafia, Avicii, Calvin Harris and Skrillex got nominated. But if 3200 voting members are “friends” with someone on Grammy365 and chances are they will recognize the name of someone (Al Walser) who has friended them, messaged them and/or updated them, then chances are they will vote for that person. Also, none of the other EDM nominees are Grammy members except Skrillex. See Al’s consistent Grammy 365 updates below
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Image and video hosting by TinyPic
Image and video hosting by TinyPic
Image and video hosting by TinyPic
My theory, in conclusion, is that Al Walser gamed the Grammy noms by trolling/spamming the Grammy365 website, much in the way bands used to game Myspace back in the day. I’m sure more information will come to light in the coming days/weeks but don’t say I didn’t call it.

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0 Comments Video: Codename Ghost – “Clique” (Remix)

Article written by the brilliant Jeremy Ervins on the 10 Oct 2012 , in the Announcements category

It’s been over five years since Chicago native Premo Stallone’s single “Gettin’ Buzzed” made it’s way on to legendary hip-hop and R&B station, 107.5 WGCI, and Mick Boogie’s Dirty Work 15 mixtape. Premo is back on the scene as part of a fresh new hip-hop duo called Codename Ghost, which also includes rapper and producer, Shark D. The duo recently dropped the official music video for their remix of Kanye West’s smash, “Clique.”

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0 Comments Video: Sleeping With Sirens – “If I’m James Dean, You’re Audrey Hepburn” Live/Acoustic

Article written by the brilliant Jeremy Ervins on the 04 Oct 2012 , in the Announcements category

Rise Records’ Sleeping With Sirens perform a live, acoustic, rendition of “If I’m James Dean, You’re Audrey Hepburn” off of their latest EP, If You Were A Movie, This Would Be Your Soundtrack.

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0 Comments 10.Deep’s Latest Fall 2012 Drop

Article written by the brilliant Jeremy Ervins on the , in the Announcements category

10.Deep's Latest Fall 2012 Drop

Swing over to Complex and check out the latest drop from 10.Deep’s Fall 2012 Collection.

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0 Comments Video: MGK Drops New Verse On MTV’s RapFix Live

Article written by the brilliant Jeremy Ervins on the , in the Announcements category

MGK drops a ridiculous verse on MTV’s RapFix Live. MGK’s debut album, “Lace Up,” is due in stores October 9th.

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0 Comments Video: Nicki Minaj – “The Boys” Behind The Scenes

Article written by the brilliant Jeremy Ervins on the , in the Announcements category

Take a behind the scenes look at Nicki Minaj’s upcoming video for “The Boys.” The song is from Nicki’s Pink Friday: Roman Reloaded – The Re-Up, set to drop this Fall, and features singer, Cassie.

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0 Comments Video: Hit-Boy Feat. KiD CuDi – “Old School Caddy”

Article written by the brilliant Jeremy Ervins on the 18 Aug 2012 , in the Announcements category

Hit-Boy’s official music video for “Old School Caddy” featuring KiD CuDi.

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0 Comments New Music: Kendrick Lamar Feat. Young Jeezy – “Westside, Right On Time”

Article written by the brilliant Jeremy Ervins on the , in the Announcements category

Kendrick Lamar Feat. Young Jeezy –

Wrapping up #TDEFamAppreciationWeek, Kendrick Lamar drops a new track featuring Young Jeezy, entitled “Westside, Right On Time.” Produced by Canei Finch.

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